Make a Powerful Impact With the Power of a Good Website

When it comes to your business, you need to make an impact to forge meaningful relationships with customers. One of the best ways to do this and get customer attention during the precious few seconds it takes to hold their interest is through a powerful website.

A powerful website will take you to places you've never gone before. Make sure to make the best of it. Read some helpful tips on how you can create impact with your business through your website.

Register your domain name

The first step to create a website that truly rocks is to register a custom domain. Select a name that boosts your brand and visibility on the web. Remember that your domain name is the address that customers will connect with your business on the web.

Make your domain memorable and easy to remember. Avoid complex spellings, numbers and symbols. Get creative with your name, and make sure that there is a clear connection between your brand and your domain name.

Do you have a website? Get a detailed report on how it's performing NOW! Click here.

Have a definite purpose 

Optimizing Your Keywords for Selling Your Products and Services

Selling your products and/or services, whether online or in a brick-and-mortar store, requires content. The content must contain keywords and/or keyphrases for effective searchability. The content must resonate with the people who are reading what you have to say and what you represent. In short, your content must connect with your readers on an emotional level.

Choosing the most effective keywords and/or keyphrases 

If you know anything at all about content, you know that keywords and key phrases are important for your business because you need them to allow other people to find you through those words. When a person is searching for what you do or what you produce, you want to be the first person to pop up. If your content is everything that it should be, you will find yourself at the top (or near the top) of the search engine's pages. Of course, it seems like a very simple process to put the proper keywords/key phrases into your content. However, you may have to do a little research before you have figured out the exact formula that works most effectively for your particular business.

It is important to understand that the keywords and/or keyphrases that you choose will not all be equally effective.

How to Optimise Your Website for Local Search - 13 techniques to improve your rankings locally

If you run a store-front business or offer a service that is within a specific local-based geographic area, then you will want to focus your marketing efforts on getting in front of local traffic.

Since many marketing initiatives are of a more global nature that don't help you at all, there's actually a few specific things you can do to ensure you get visible in front of the local people that you want to attract to your business.

Aside from using targeted Facebook and Google Ads, local search optimization can help your business be found in searches when people are looking for a business likes yours in their area.

So what can you do to get your website to rank better for local search?

Here's 13 techniques to improve your rankings locally:

5 Tips for Writing Website Content for Your Small Business

Regarding your online presence, your website is, in essence, an ambassador for your business. 

Through it, you present your small business to your customers so they can understand all you offer.

Are you conveying a clear and compelling message through your website content? Here are 5 tips for writing website content that engages your niche market:

1. Make your copy current

Don't assume you can toss any old article or other form of content on your website to fill up space and engage your site visitors. People check out... and stay on... websites that offer timely and useful information. Update your site regularly on what products and/or services your business offers.

2. Have a focus for each page on your site 

Top 10 SEO Strategies for Your Online Business

1) Adding a Schema

Letting know Google of your company's location, about your company, reviews etc. through schema.org will win you more rankings in Google search. Add schema.org as a markup to the code of your website. Schema tells the search engines what your data means, not just what it says. The content on your website gets indexed and returned in search results. But with schema markup, some of that content gets indexed and returned in a different way. Schema.org is a collaborative, community activity with a mission to create, maintain, and promote schemas for structured data on the Internet, on web pages, in email messages, and beyond which makes it easier for webmasters and developers to decide on a schema and get the maximum benefit for their efforts.

Click here to add a Schema

How To Increase Your Website Traffic - To Make More Sales

There are many different strategies you can put into effect to get more website traffic, but not all of them will be long term or beneficial. You want the right strategy to begin with so you don't waste your time. What you need to consider when thinking "more traffic," is what I need to do to give my website more exposure to more people in my niche. Of course you can never have enough visitors but what it really boils down to is how can these visitors convert to orders and are they the right visitors?

The best way to get more exposure and therefore more website traffic is to be ranked on the first page of Google and preferably near the top for your targeted keyword

7 Ways To Boost Your Website Traffic

One of the most important factors for any online business owner is generating traffic to their website. If you have nobody visiting your website, your online business is like a shop in a dark back-street with the lights off and the shutters down. Nobody knows it's there and nobody is coming in to browse.

Here are 7 quick and easy ways to boost your website traffic.

1. Tag Your Keywords

Applying proper tags to your keywords will increase website traffic because it's how search engines scan your pages. Ensure you insert your keywords into you title tags, header tags and meta tags. Also use alt tags to provide a text description of a graphic or photo.

2. Add New Content On a Regular Basis 

Keyword Research Plays a Vital Role in Search Engine Marketing

Every time you are seeking information on search engine optimisation or trying to learn a new strategy regarding the topic, one point will remain constant, the importance of keywords. When someone visits your website or blog, the first few seconds decides whether he or she is going to stay or leave altogether.

What is a "keyword" and how it works