5 Marketing Tips Every Small Business Should Know

Click here to access your free report. '5 Marketing Tips Every Small Business Should Know To Generate More Sales & Increase Profits'.

Plus, get access to our exclusive webinar training by clicking the link above.

This training is aimed at all small business owners, helping them improve their online marketing to deliver new sales.

8 Awesome Tips About Lead Generation To Skyrocket Your Business

Are you a business owner? Lead generation must be important to you if you are. To do it right, you need to develop a lead generation strategy. Learning more is easy, just check out the content below.

1) Be careful about buying email lists to use for lead generation. A lot of companies swear their lists are fresh, but quite often 30% or more of the names you are purchasing will be out of date. Prior to purchasing, negotiate with the list selling company in regard to this. You should get a partial refund if a percentage this high is noticed.

2) Go to networking events in your community.

Sales Skills for Small Business Owners

Selling is a very important aspect of any business and although many small business owners don't like to consider themselves as 'sales people' per se in reality small business owners are actually key sales people who know their business and product or service offering better than anyone else in most instances. Let's identify what some key sales skills are and discuss how they can be further developed.

In a nutshell the key 'must have' sales skills include:

• Confidence
• Relationship building skills
• Listening
• Persuasion
• Product / service knowledge

Most of the skills listed above will be familiar to you, but I bet you are wondering, how can I apply this and learn to become a better sales person?

3 Ways to Grow Any Business

Let me ask you something... Aside from the dead give-away coming from the title, how many ways do you, or did you, think there was to grow a business? Any business.

1? 3? 10? 150?

When ever I ask this to an audience I get countless people shouting out a variety of answers ranging from 1 to, well, unlimited. It's true... People actually think there are "unlimited" ways to grow a business!Truth be told, there are only three ways to grow and business.

THREE?! Have you lost your mind?Nope, and I welcome you to challenge that.

There are only THREE ways to grow ANY business.

Here they are: 

How To Convert Customers To CLIENTS

Business owners and managers are often confronted with being able to differentiate between obtaining customers, as opposed to maintaining and servicing clients. Basically, a customer is someone who purchases something, or uses some service, without commitment or serious consideration of maintaining any type of serious commitment or allegiance.

On the other hand, a client generally feels a greater kinship and connection, and therefore, often becomes the type of word-of-mouth ambassador, who is usually one's greatest source of referrals and references. Great management realises how important it is, to transform customers to clients, in order to become sustainable and profitable.

Whether a product or a service is being offered, clients become repeat customers, and this conversion process eases the process of constantly searching, spending time, money and other resources, because the lifetime revenue per client, is significantly greater than per customer. Here is a mnemonic approach to developing CLIENTS.