Facebook : Are You Working Your Business Page Like You Should Be?

The two most visited websites are Google and Facebook and the second one is seen as the "must have" asset for businesses. Why? Because Facebook is a tool that lets you connect with your potential customers directly and almost personally. It is the B2C connection because customers can have a direct means of contacting a business.

When it comes to B2B connecting, though, marketers still haven't adopted the social site. Why? Well, the effectiveness seems to be missing. But that may be that businesses haven't learned how to market Facebook properly.

So if you don't have a Facebook page for your company, or you aren't seeing anything significant coming from your page, the question is, are you marketing your Facebook page to fullest possibility?

Let's take a look at a few things you need to be doing to use this dynamic platform to increase brand awareness among other businesses, especially your competitors and vendors.

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The First Step 

5 Simple Tips For Profiting From Facebook

Facebook has become an integral part of our lives. On any given day a huge percentage of the world's population will find themselves logging in, spending a few minutes or hours) checking on the goings on of their friends, family, and even favourite businesses, authors, and thought leaders.

So the question is, with all this activity on Facebook, have you found an effective way to build a fan page that not only bring in followers, but also leads them to becoming buyers? Have you found a way to profit from it for your business?

If not, or if you've only begun to explore the depths of what you can do on Facebook, then check out these tips on stepping up your game: 

TIP 1 ­ Build a community around you and your business

Why Your Business Can't Ignore Facebook Groups

Facebook is the social headquarters of the internet. Facebook groups are an excellent place to hook up with people in your industry and potential customers. When you open a group on Facebook, you can enjoy a very easy-going, community relationship with your followers.

The benefits of setting up a group on Facebook for building your online business, blog and brand are plentiful. 

Here are just 5 of them.