Tips On Branding Your Business YouTube Channel

YouTube is the best option if you are thinking about leveraging social media marketing in order to grow your business. With its 1.3 billion users, YouTube is hailed as the second most searching website on the internet. Offering you the opportunity to expand your audience significantly and drive organic traffic to your website.

YouTube was considered a wild west of content, it is a place where marketers fight shy of uploading their promotions and commercials, let alone building a branded channel.

There are a lot of brands and companies now that are jumping on the bandwagon. It seems like every corporation and small businesses are already creating a branded channel on YouTube, but there are still few marketers who stuck to what strategies they have been practising with and managed to harvest the full potential of the platform.

If your brand already has a YouTube channel but in need of a little bit of a surgery, or if you are planning to develop one from scratch, then continue reading this article as this one will provide some essential tips and valuable techniques to help you get started.

Grab our free Social Media checklist and free training here 

The Laser Focus

It should be noted that everything on your channel center around one theme if you are going to run a health and fitness channel, your channels and videos should focus on health and fitness, not some beauty tutorials and gadget reviews or travel videos. By focusing on one topic, you brand yourself as an expert in that field.

The Science on YouTube

Small Business: First 5 Steps to Start Your Own YouTube Channel

Social media platforms play an important role in promoting a product or service online. Every social network has something unique to offer. Google's video sharing site, YouTube also does a great job by giving you an excellent opportunity for sharing your video stories with the world.

Let's first have a look at these vital YouTube statistics.

More than 800 million unique visitors each month Available in 43 countries and 60 languages. Over 10% of all views come from mobile devices. More than 3 billion hours of video are viewed every month. Around 100 million people socially interact each week.

If you want to market your services or products via videos online, YouTube is just the perfect option to go for. All you need to do is start your own YouTube channel and begin interacting with your audience!

Given below are the first steps to get started -

Sign In or Sign Up step 1

4 Tips on Using YouTube for Small Business

Video is a very powerful marketing tool for businesses regardless of size, but YouTube’s search engine driven, free-to-use model, ease of use, and mass market audience means it's a great channel for small businesses. You can share loads of information in a simple 2 or 3 minute video, presenting things in an entertaining and engaging manner. People love being entertained, and what better way to inform and educate than video? You show it, you tell it and then you show and tell it

Here are 4 Tips on using YouTube for your business:

1. Create and Customise Your Channel