An effective use of social media can be a huge boon to
marketing for any business owner, but it presents special opportunities
entrepreneurs particularly. Google+ is the second largest social network and
boasts a user base of over 343 million people.
If you aren't sure how to go about using Google+ to promote
your business, or if you just want to make sure that you're using the service
to its best advantage, here are some tips on Google+.
• Create a page for your business. First, set up a personal
account on Google+'s homepage at plus.Google.com. Once you have a personal
account, click on the drop-down menu that says "home" and go to
"pages." From there, click the link that says "create a
page."
• From here, you have to begin the process of gaining followers.
To start out, begin following other businesses in your area, both related and
unrelated to real estate. Your business page can only follow other business
pages. When other business pages add you to their circles, add them back to
strengthen the relationship.
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