Can you remember a time before Twitter? It's hard for me,
because it seems as if I've been on there forever. I've operated an online
business ever since the Internet became a thing, and started using Twitter in
February 2008, just a couple of years after it launched (March 2006). While I
didn't make the most use of it back then, I've hung in there. My very first
tweet was "I'm opening a Twitter account." Today it's a major part of
my social media marketing strategy.
Twitter, in my opinion, is one of the most amazingly
powerful marketing tools - ever. Just plain ever.
Think about it. Twitter is
wide open, unlike Facebook, which comes with its privacy settings, and other
issues (like how it decides your content should be distributed). Twitter allows
you to deliver your marketing message 24/7, directly to the people searching
for your products and services. (Hello, hashtag!)
But there are several Twitter features many business owners
don't seem to be making the most out of. The following are five of my favourite
Twitter marketing tips. The good news? You can start using all of them today!
