What is the one thing every business wants more of? Money!
Are you struggling with how to take your business to the next level? Do you
feel like you're stuck in a stagnant place and are unsure of what actions to
take to grow? You are not alone! As a business owner, you are busy constantly.
There is not enough time in the day for everything. Making mistakes with your
marketing efforts can only magnify some of your struggles. Read this to figure
out if you are you making these 5 costly marketing mistakes.
Mistake #1: Winging
it
Ever hear the expression: Proper Planning Prevents Poor
Performance? This ties right into your marketing strategy. If you want results,
you have to put in the proper planning and formulate a strategy, then execute
accordingly. This is why it is called a marketing strategy. It takes time,
effort, and research to develop the necessary marketing plan. This is crucial
to the success of your marketing efforts. Too many businesses "wing
it" whether it be for lack of knowing how else to attack it or pure
laziness. You worked too hard to get your business up and running. Put some
effort and time into developing a formalised Marketing Plan. Figure out who
your target customer is and the best way to market directly to that target
audience. You may already be wasting effort and money on marketing to the wrong
audience! Do your homework. We promise... you will save time AND headaches in
the long run.
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Mistake #2: Giving Up
Too Easily
