Top 10 Internet Marketing Tips for Beginners

1. Make a YouTube channel

A YouTube channel is not only very easy to make but also easy to manage. According to most internet marketers, video is the future of traffic as it continues to grow at a rapid pace year after year. So if you are not into blogging yet, you may begin your internet marketing journey by opening a YouTube channel. Additionally, you can repurpose things to your blog from your YouTube channel when your blog is up and running.

2. Build social media presence

Facebook alone has over one billion active monthly users and other social media such as Twitter, Google+, Instagram, Pinterest have hundreds of millions of users as well. Social media allow you to connect with your target audience on a whole new level.

3. Create your personal blog/website 

How To Future-Proof Your Small Business

According to Richard Branson CEO and Founder of Virgin "A business's long history is meaningless if it doesn't provide the best-designed, most reliable products or services at competitive prices and back up those offerings with the finest customer service". In these fast-moving times, longevity is more the exception than the rule. According to a 2012 study by Richard N. Foster of Yale University, the average lifespan of a company listed in the Standard & Poor's 500 index has decreased to just 18 years, from 61 years in 1958.

Are you becoming complacent?

Almost no products are so good that they cannot be constantly improved on. In the UK they have a great saying:  “like painting the Forth Bridge in Britain" which is an unending task. This is because the painters of this massive bridge in Edinburgh were never done - once they had finished painting it, they then were needed to immediately start again. The task came to an end in 2011, because workers had switched to a new kind of paint. This is a great example how your businesses product development should be a similarly endless quest for improvement.

According to Bluecorona Small Business Statistics for 2016/2017

• 66% of small business owners say that finding new customers is a top concern.
• 40% of small business owners say that retaining customers is a priority.
• 43% of SMBs says that improving customer experience and retention is their top strategy to improve revenue growth.
• 30% say that keeping up with technology advances is a major concern of small business owners.

What is Future Proofing?